Natalie Kim
is a graphic designer born and raised in NYC.︎Like what you see? Learn more here!
Playground︎
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Project Overview
Born to Die: Museum of Preservation explores the connection between humans and aging, with the Planned Obsolescence exhibition highlighting the relationship between age and functionality through everyday objects. The brand identity was developed alongside promotional materials, including a poster, pamphlet, and social media posts, to support the exhibition. An interactive game board made from laser-cut plexiglass was also created, allowing visitors to chart their life path using the museum’s logo. This project blends conceptual design with interactive elements to engage audiences in the museum’s themes.
Born to Die: Museum of Preservation explores the connection between humans and aging, with the Planned Obsolescence exhibition highlighting the relationship between age and functionality through everyday objects. The brand identity was developed alongside promotional materials, including a poster, pamphlet, and social media posts, to support the exhibition. An interactive game board made from laser-cut plexiglass was also created, allowing visitors to chart their life path using the museum’s logo. This project blends conceptual design with interactive elements to engage audiences in the museum’s themes.
Role
Art Direction
Designer
Art Direction
Designer
Scope of Work
Brand Design
Exhibition Design
Social Posts
Laser Cutting
Brand Design
Exhibition Design
Social Posts
Laser Cutting
Sector
Cultural and Museum
Cultural and Museum











