Natalie Kim
is a graphic designer born and raised in NYC.︎Like what you see? Learn more here!
Playground︎
︎ ︎
As a freelance graphic designer for TONYMOLY U.S., Natalie created promotional media for social, web, email, and e-commerce, ensuring brand consistency. She collaborated with the marketing director to design graphics for best-sellers, new launches, and national sales, boosting visibility across Macy’s, Amazon, Ulta, and social platforms. She also contributed to PR launches, refined brand assets, produced motion graphics, and managed a digital asset library.
Notable Projects
- Redesigned the PR box cover to align with the U.S. product launch theme, art directed typography and visuals; 500 boxes produced
- Refreshed and created AI images and graphics for entire sheet mask line for TONYMOLY ‘s website and Amazon storefront
- Led deck design to introduce BONCEPT main product line along with BONCEPT VITA-C line to US retailers
- Created mocks for Holiday 2025 Advent Calendar
- Designed product infographics, illustrated pin designs, retouched images and created social plus web assets for Green Tea SPF launch
Notable Projects
- Redesigned the PR box cover to align with the U.S. product launch theme, art directed typography and visuals; 500 boxes produced
- Refreshed and created AI images and graphics for entire sheet mask line for TONYMOLY ‘s website and Amazon storefront
- Led deck design to introduce BONCEPT main product line along with BONCEPT VITA-C line to US retailers
- Created mocks for Holiday 2025 Advent Calendar
- Designed product infographics, illustrated pin designs, retouched images and created social plus web assets for Green Tea SPF launch
Role
Graphic Designer
Collaborators
VP: Alice Hyun
Marketing Manager: Emily Ward
Product Development: Aubrey Lowe
E-commerce: Rebeca Frey, Tori Gille, Stefani Vivian
Wholesale: Anthony Shands, Adam Harris
Graphic Designer
Collaborators
VP: Alice Hyun
Marketing Manager: Emily Ward
Product Development: Aubrey Lowe
E-commerce: Rebeca Frey, Tori Gille, Stefani Vivian
Wholesale: Anthony Shands, Adam Harris
Marketing
Social Media
E-commerce
Wholesale
Merchandise Design
Product Development
Social Media
E-commerce
Wholesale
Merchandise Design
Product Development
Motion Graphic for Amazon Prime Day
Product images and fonts provided by TONYMOLY U.S., motion graphic and graphic design by Natalie Kim
Doorbuster Deal Gif for Macy’s
Product images and fonts provided by TONYMOLY U.S., motion graphic and graphic design by Natalie Kim
Product Gif
Product images and fonts provided by TONYMOLY U.S., motion graphic by Natalie Kim
TONYMOLY x Squishmallows Photo Retouch
Photography provided by TONYMOLY U.S., image editing by Natalie Kim
Green Tea SPF Photo Edit and Retouch
Photography provided by TONYMOLY U.S., image editing by Natalie Kim
Jelly Lip Melt Ornament Grid Photo Edit and Retouch
Photography provided by TONYMOLY U.S., image editing by Natalie Kim
Body Blaster Where to Use Infographic
Fonts provided by TONYMOLY U.S., illustrations and graphic design by Natalie Kim
Body Blaster Benefits Infographic
Image and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
Plum Bum Collection Graphic
Image and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
May Monthly Bundle | Infographic
Images provided by TONYMOLY U.S., fonts selected and graphic design by Natalie Kim
May Monthly Bundle | Value Infographic
Images provided by TONYMOLY U.S., fonts selected and graphic design by Natalie Kim
May Monthly Bundle | What’s Inside Infographic
Images provided by TONYMOLY U.S., fonts selected and graphic design by Natalie Kim
Post Banners | Plum Bum
Images and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
Post Banners | Fresh Finds
Images provided by TONYMOLY U.S., fonts selected and graphic design by Natalie Kim
Perfume Bunny Scent Highlights︎︎︎
Images and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
Perfume Bunny Scent Infographics︎︎︎
Images and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
FLC TonyMoly x Squishmallows Photo Retouch
Image provided by TONYMOLY U.S., photo editing by Natalie Kim
Red Apple Hand Cream Graphic for Ulta
Images and fonts provided by TONYMOLY U.S., graphic design by Natalie Kim
Watermelon BOGO CP
Product images and fonts provided by TONYMOLY U.S., motion graphic, photo editing and graphic design by Natalie Kim
August Bundle CP
Product images and fonts provided by TONYMOLY U.S., motion graphic and graphic design by Natalie Kim
Ultimate Easter CP
Product images and fonts provided by TONYMOLY U.S., and graphic design by Natalie Kim